Wondering what it takes for an eCommerce store to succeed in today’s competitive digital landscape? Quite simple; a great visual appeal that highlights your product offerings and easy-to-use features that makes shopping fun and hassle-free.
Thankfully, Shopify store owners have 3000+ apps specially designed to improve business performance and increase sales. There are many paid as well as free Shopify apps available.
However, choosing the right apps to integrate with your store while keeping in mind the operational costs can be a daunting cost.
This article presents you with 10 best free Shopify apps that will help you increase sales, market business, provide exceptional customer support, inventory management and more.
Best Free Shopify Apps to Increase Sales
More than 1.3 billion people use Facebook Messenger on a monthly basis and this figure is constantly growing. That means it can be a fruitful channel to pay attention to.
You can use Facebook Messenger to communicate with your customers faster and more effectively.
For instance, to those who abandon the cart, you can set up the messenger to automatically send a message, asking if they want to complete their purchase or have any query.
You can set up the app to send an order receipt to your customer after they buy it from you. It’s a great opportunity to send a special thank you and strengthen your bond.
Similarly, you can use the app for sending shipping messages and to initiate a welcome conversation or a product discovery conversation.
All these practices will certainly increase the conversion rate at your eCommerce store.
Collecting customer feedback is one of the best ways to improve conversions and sales in your Shopify store. There are many customer feedback tools that let you collect and analyze the reviews on your business, provided by your customers
Emojics is the tool that allows you to collect reviews and feedback from the customers who visit your Shopify store.
Users do not have to read a questionnaire or choose an appropriate option from a list of choices. They just have to click on the emoticon that best describes their reaction.
It is an easy and fun way to collect valuable feedback from customers!
Privy is also one of the best free Shopify apps in 2020. Privy enables friendly display type including email popups and exit-intent popups, both of which are crucial to drive conversions and retrieve customer email addresses. You can insert items such as pop-ups, bars, banners, flyouts, scroll boxes, announcement bars, & embedded forms, etc for email collection.
The good news is that you get unlimited free campaigns and you don’t need coding or development skills to use this app.
A brand is no longer what we tell the consumer it is. It is what consumers tell each other it is. -Scott Cook, co-founder, Intuit
With 92% of consumers trusting recommendations, referral marketing is an integral part of success-oriented marketing campaigns.
Thus, small- to medium- to big-sized eCommerce stores can capitalize on referral marketing.
And, if you are using Shopify, Talkable is the right app you need.
Talkable is a fully-functioning platform with a lot of customization and analytics tools. You can manage and track multiple referral marketing campaigns.
Some of the top and useful features are contact management, affiliate marketing, reward distribution, fraud prevention, loyalty programs, feedback management, and many more.
Growave is the all-in-one marketing platform that helps Shopify brands reach their audience, engage users and increase conversions with ease.
1. Social Login provides a simple process of logging in using social media accounts.
2. Wishlist to let your customers save favorite items and have quick access to them. That way decreasing the cart abandonment rate.
3.Visual Reviews to gain testimonials and create social proof on your site.
Moreover, it is fully flexible and can be easily adjusted to your store design. There are no time or order limitations on Free Plan.
Using social proof, a type of compliance where one person copies the action of another, as part of the on-site e-commerce experience, can be an effective strategy for increasing sales.
According to a Five9 survey, 77% of consumers would do business with a company because of the high brand loyalty of their friends or peers.
ProveSource automatically tracks purchases made at your store and allows you to display those purchases on your website as non-intrusive notifications. You can customize texts, design, position, calendar and more.
It generates more sales and increases your Shopify conversion rate by allowing your existing customers to sell for you. It also creates urgency and builds trust with your potential customers.
Are you looking for new products to add to your store?
Oberlo, a fantastic Shopify app, helps you find the best market for your business that can import your store directly into the Shopify App Store. You can also edit the product details, but most of the process is managed by the supplier.
With Oberlo, you can ship your products directly from your supplier’s warehouse to your customer’s door every time you make a sale.
Most of Oberlo’s features are completely free but you can also upgrade to get additional functionality.
Check out Klaviyo, another email marketing automation app available on the App Store.
With Klaviyo, you cannot only send cart abandonment emails and newsletters, but you can also customize the emails you send based on what your customers have purchased in the past.
In fact, the e-commerce stores that switch to Klaviyo see their ROI increase on average by 67 times, that is to say the real growth driven by the channels owned and controlled by the company.
Plus, using Klaviyo, you may be able to get even easier with smarter product recommendations.
Even in the Shopify world, SEO is important. Fortunately, there are many free Shopify apps to take care of your store’s SEO. And, SEO Booster is one of them!
The better your SEO Marketing, the better your sales will be.
If you’ve tried a bunch of SEO apps and want to discover more advanced and updated SEO features – SEO Booster is always with you. Numerous automatic functions and super-fast handling of everything, you are never alone and no longer stress out with SEO. SEO Freedom is in your hands!
If you’re having trouble meeting the demand for a particular product or planning to stock something that hasn’t been released, Pre-Order Manager can help you stay in control of otherwise lost sales.
Thus, it helps to prevent disappointment that could arise when a customer sees a product “sold out” and records the pre-order information so that you can execute these orders each time the products are back in stock.
It is also compatible with stock tracking applications and also allows integration with QuickView.
If you are selling online before Shopify, chances are low you’re using Google Shopping to generate sales.
You can connect your Google Merchant Center to your Shopify account, synchronize your products, connect a Google Ads account and create a Smart Shopping campaign that reaches online shoppers.
Firepush is an all-in-one remarketing app covering three major channels in one single dashboard to help you reach your store customers easily. Through automated web push, SMS and email campaigns, Firepush helps to speed up your sales growth and retarget customers.
The channels work in tandem to support each other as well as to streamline marketing campaigns. For example, with abandoned cart campaigns, you can start from the cheapest channel – web push notifications. To ramp up results, you can follow up with an SMS campaign. You can proceed to launch fully-fledged campaigns even when the contact information is not uniform for all your customers.
There are different types of web pushes and SMS messages you can send with Firepush, including abandoned cart alerts, promotional campaigns, order confirmations, delivery updates, review requests and more.
Firepush is trusted by hundreds of Shopify Plus stores, such as Pura Vida Bracelets, Ivory Ella and others.
Free Shopify apps can unlock new features for your Shopify store, which will only optimize your site for much better user experience and more sales. While the above available apps are some of the best free Shopify apps to increase sales in 2020 on the Shopify App Store.
However, keep in mind that what works for one business may not work for another. Focus on your goals and requirements before deciding on the perfect application for your business.